How to Accept Orders on WhatsApp and Sync Them With Your Ecommerce Store

A simple, step-by-step guide to selling on WhatsApp — with every order flowing straight into your Shopaccino store.

Your customers are already on WhatsApp every day. So why make them leave it to place an order?

WhatsApp has become one of the easiest places to sell online — especially in India. Messages get opened, questions get answered fast, and customers buy in an app they already trust. The only catch: an order that lives inside a chat is useless if you have to copy it into your store by hand.

The good news is you don’t have to. Shopaccino connects with WhatsApp tools like Interakt and Multiply, so customers can browse and order on WhatsApp, and every order lands automatically in your Shopaccino admin — ready to pack and ship. Here’s how to accept orders on WhatsApp and sync them to your store, step by step.

What you’ll need before you start

• A Shopaccino store with your products added.
• A WhatsApp Business number for your store (not your personal number).
• A Meta (Facebook) Business account, which holds your product catalogue.
• A WhatsApp partner such as Interakt or Multiply, connected to Shopaccino.

Step 1: Connect your WhatsApp partner

Pick a supported WhatsApp tool — Interakt or Multiply — and create your account. This gives you access to the WhatsApp Business API, which is what lets a store send messages, run automations, and show products in chat. Then connect it to your Shopaccino store from the integrations settings.

Step 2: Sync your catalogue to Meta

Turn on catalogue sync in Shopaccino. Your entire product catalogue is sent to your Meta account automatically — product names, images, prices, and stock. This is the same catalogue that powers Facebook and Instagram Shops, so you manage everything in one place.

The best part: WhatsApp catalogue sync means when you add a product or change a price in Shopaccino, it updates in Meta on its own — no double work.

Step 3: Link the catalogue to WhatsApp

Connect your Meta catalogue to your WhatsApp Business number. Once linked, your products become shoppable right inside WhatsApp. Customers can now:

• View products, photos, and descriptions.
• Check live prices and see what’s in stock.
• Browse a specific category or collection you share with them — for example, just your new arrivals or festive offers — instead of the whole store.

Step 4: Let customers place orders in the chat

Now the fun part. A customer taps a product, adds it to their cart, and confirms the order — all inside WhatsApp. No website visit, no app download, no account sign-up needed.

Step 5: Watch orders sync to Shopaccino automatically

This is what lets you sync WhatsApp orders to your ecommerce store automatically, at scale. Every order placed on WhatsApp is synced straight into your Shopaccino backend. It shows up next to your website and marketplace orders, so you can process, pack, and ship it the same way you always do.

Because orders land in one place, you get:

• One order queue instead of scattered chats.
• Accurate stock, updated the moment an order comes in.
• Your full Shopaccino workflow — payments, shipping, invoices, and returns — applied to WhatsApp orders too.

Step 6: Test it end to end

Before going live, place one test order yourself. Browse a product, add it to the cart, confirm the order, and check that it appears correctly in your Shopaccino admin. Once it does, you’re ready to sell.

Selling is only the start. Once you’re set up on WhatsApp, you can use it to stay in touch — the right way.

Send order updates automatically

Keep buyers informed at every step: order confirmed, payment received, shipped, out for delivery, and delivered. These updates arrive on WhatsApp, so they actually get read — and you get far fewer “where is my order?” messages.

Share new arrivals, sales, and offers

WhatsApp is a great way to bring customers back. With their permission, you can send new arrivals, sales, and special offers directly to people who’ve bought from you before. These messages get opened far more than email — making it one of the easiest ways to drive repeat sales.

Why this setup works so well

This is what makes WhatsApp commerce work well for growing stores:

• Customers buy where they already are — no friction.
• No manual order entry — everything syncs to Shopaccino.
• Stock stays accurate across your website, marketplaces, and WhatsApp.
• One catalogue, one order pipeline — less to manage.
• Stronger customer loyalty through updates and offers they actually see.

Ready to start selling on WhatsApp?

WhatsApp is where your customers already are. Sync your catalogue to Meta, accept orders in chat, and let Shopaccino handle the rest — automatically.

Talk to the Shopaccino team to set up WhatsApp ordering for your store today.